Lisa Haggis

Category: Truthfinding & Brand Essence

  • A Feedback Challenge: The best email you’ll send today.

    A Feedback Challenge: The best email you’ll send today.

    We’ll never have all the answers in our business. But we’ll have more of them if we do the one simple activity I’m sharing with you today. It’s often the first action I have new clients take when we start working together. And, if you’re as great at what you do as I know you are, it…

  • Does Your Brand Truly Reflect Who You Are?

    Does Your Brand Truly Reflect Who You Are?

    Let’s take a little mining expedition together into your own depths to reconnect with your true source of passion, inspiration, and uniqueness. Rediscover the value of what makes you you.

  • This Journey Is Your Own

    This Journey Is Your Own

    Last week, I attended an amazing conference with speakers I had always dreamed of seeing. And I failed at the whole conference thing. What was meant to uplift me and spark my inner entrepreneurial fire had in fact weakened it, temporarily.

  • Facing Your Business Fears: Interview with Camille DeSalme

    Facing Your Business Fears: Interview with Camille DeSalme

    Branding Takes Guts. It’s not easy to tear down the layers of posturing and filtered truths that have kept us safe from scrutiny and rejection for most of our lives. But listen to the success stories of almost any business role model, and you’ll hear a common theme: real success came only when they decided to be themselves and…

  • Finding Focus: Stay On Purpose

    Finding Focus: Stay On Purpose

    The Finding Focus Blog Series shows you how to use your brand strategy as a powerful decision-making tool that will help you focus your energy and grow your business. Why does your business really exist? The world is cluttered. When you start a business, publish a blog post, or even just share a tweet or a YouTube…

  • Are you building a Substantial Brand?

    Are you building a Substantial Brand?

    Substantial branding isn’t about moulding and polishing, it’s about knowing and respecting an essence. A substantial brand comes from a deep, meaningful place inside of you. When you get deep enough, you find unchanging, rock-strong worldviews, values, and abilities that make up something the world has never seen before. That essence is your true brand. Stay…