Lisa Haggis

Tag: tagline writing

  • Taglines in the Making: A Basic Brainstorm

    Taglines in the Making: A Basic Brainstorm

    A tagline worthy of your dream is a tall order. So, as you embark on the task of drumming up options, try hard to leave perfectionism at the door. Take the pressure off by promising yourself to make it fun. Let your right brain work freely (and give it some coffee or whatever kind of fuel…

  • The Truth About Taglines

    Are you tripping over yourself in the Tagline Tango? When I talk to business owners trying to come up with a tagline, they often have an air of panic about them. I’m hoping that today I can help you embrace this process patiently, positively, and with enthusiasm. After all, taglines are a real gift for businesses…