Lisa Haggis

Tag: brand strategy

  • The Right Time to Brand

    As we build a business, we’re creating a brand with every decision we make — whether we intend to or not. Yet, I still encounter too many business owners stuck at the starting line, waiting for the perfect time to begin. They’re waiting: … To get their ducks neatly in a row before working on…

  • Unlock Your Brand Voice

    Brand voice can change everything. It’s a powerful piece of your brand strategy — another whole dimension of your business that your audience can adore and talk about. But finding that genuine and distinctive voice to signify your brand is a big challenge, and the universal tips and advice you find out there — speak…