Lisa Haggis

Category: Connect With Meaning

  • Substantial Brand Spotlight: Janine Duff

    Substantial Brand Spotlight: Janine Duff

    Brand voice is about so much more than being cool. We often think about brand voice as a tool for attention-getting — how we stand out and get noticed. But what if it’s actually more about attraction and connection? What if, instead of crafting our brand voice to stand out, we lean into what comes…

  • Have a Story to Tell? Of Course You Do!

    Have a Story to Tell? Of Course You Do!

    We Can All Be Storytellers. I didn’t used to think so. I used to think that the art of story was for a few rare talents with booming voices and fantastical lives. Sure, there are some with more of a knack for it, but that doesn’t mean they should get the floor all to themselves. Because…

  • A Feedback Challenge: The best email you’ll send today.

    A Feedback Challenge: The best email you’ll send today.

    We’ll never have all the answers in our business. But we’ll have more of them if we do the one simple activity I’m sharing with you today. It’s often the first action I have new clients take when we start working together. And, if you’re as great at what you do as I know you are, it…

  • The Joy of Bob Ross: Substantial Brand Spotlight

    The Joy of Bob Ross: Substantial Brand Spotlight

    My parents have a cottage-like home with big open space and incredible rock cliffs in behind them. When I visit, we have campfires, drink lots of coffee, have silly family nights, and I get to soak up the love of their two beautiful setters. Time slows right down. That’s why it’s also such a perfect…

  • Show Me Your One-Liners! Making Your Headings Count.

    Show Me Your One-Liners! Making Your Headings Count.

    Are you putting these messaging super-heroes to work in your business? You know that throw pillow or knitted blanket that you love so much? It doesn’t really matter where you put it, it just fits right in and beautifully expresses your personal style? In messaging, there’s a similar idea; concise phrases that epitomize who you…

  • Five Good Reasons to Become a ‘Sharer’

    Five Good Reasons to Become a ‘Sharer’

    Dig into these reasons for taking the challenge, and my hope is that you’ll come out feeling riled up and ready to bravely break out of your shell for the right reasons.